Privacy Policy

NexGen Concepts Pte Ltd is committed to handling personal and business information in a responsible and transparent manner. This Privacy Policy describes how information is collected, used, disclosed, retained, and protected in connection with the Analytics Dashboard.

Depending on how the platform is used, we may collect and process:

• account information, including names, email addresses, and user roles,
• analytics, reporting, and social media data made available through authorized integrations,
• technical, device, and usage information required for security, diagnostics, and service improvement.

Information may be used for the following legitimate business purposes:

• to authenticate users and administer access rights,
• to operate dashboards, reports, and synchronization features,
• to maintain platform security, integrity, and operational reliability,
• to support maintenance, troubleshooting, and product enhancement.

Where users choose to connect services such as Google Ads, Google Analytics, Google Search Console, or Meta platforms, the system processes only the information reasonably necessary to provide the requested reporting and integration functionality.

NexGen Concepts Pte Ltd does not sell personal information. Information may be disclosed to authorized personnel, affiliated service providers supporting the operation of the platform, or competent authorities where required by law, regulation, or lawful request.

Information is retained only for as long as reasonably necessary for operational, contractual, security, audit, or legal compliance purposes, after which it may be deleted, anonymized, or otherwise securely disposed of in accordance with internal practices.

Appropriate technical and organizational safeguards are implemented to protect information against unauthorized access, use, disclosure, alteration, or loss. However, no method of transmission or storage can be guaranteed to be completely secure.

Users may request updates to their account information or inquire about available deletion, correction, or access options through their organization’s administrator or by contacting us directly where appropriate.

This policy is administered in Singapore by NexGen Concepts Pte Ltd and is intended to be interpreted in accordance with applicable Singapore laws and regulatory requirements.

We may amend this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. The effective update date displayed on this page will indicate the latest revision.

Questions regarding this Privacy Policy may be directed to [email protected].